My M&S

Camden high street lunchtime. I'm still not sure who they were and why they were there. It didn't feel very M&S. But for me that was a good thing. The Brand Nazis worry so much about brand consistency they don't consider what happens when the brand behaves out of character. That's right you are forced to re-evaluate. And unless the surprise is really really unwelcome that's not a bad thing at all. I don't regard myself as an M?&S customer but they've got me in with cheap great salads at lunchtime and I am starting to thaw out.



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