Cloud 4 – Cloud of knowing project

Sky_Umbrella This happened last night. And was terrific – we had a dozen people packed into Insite Consulting's London offices on the Euston road. Visit the webjam to have a look at what was discussed. My deck Communities of Interpretation is already posted and I am hoping that Annelies Verhaeghe will post her deck on Crowd sourcing analysis very soon. The theme of the evening was using crowds whether of researchers or of respondents (and even marketers) to analyse research. It is a real pleasure to hear fresh research ideas discussed with such enthusiasm – there are precious few places where this can be done.

Now I have my thinking cap on to consider what Cloud 5 should be about. Also wondering whether there should be any submissions to the MRS conference underneath the Cloud umbrella.




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