Talking pants for a moment

Larryplatt Just a quick link to a blog post about the Pants on the Ground thang from American Idol. Not too serious but it is Friday after all. Reality TV shows have been great at throwing up the equivalent of customer insights – something totally unexpected that bubbles up and becomes a socal phenomenon. And which is much more interesting than the intended output of the show. 'General' Larry Platt is a fine example of subversion of everything Idol and Xfactor is supposed to be about. And way better.  How a 62 year old manages to crash a competition with an age limit of 28 baffles me. I particularly like seeing Google serving ads around the blog: cotton pants? linen pants?  The general is selling a lot of pants at the moment. Good on him.

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