Catfood research – a case of mistaken identity

Dogcatcombo Got a call over the weekend from a friend who occasionally tries to rope me into being a research participant. She's just earned £10 for researching catfood.  She doesn't have a cat but got recruited because she was a dog owner. The recruiter just filled in the bits she couldn't answer. I find such conversations useful because I am inclined to consider research fraud the exception rather than the norm. These stories remind me to assume fraud by default and to work around reducing the likelihood or ease of being duped. Should I report it and get the recruiter struck off? Nope frauds are easier to spot if you isolate them in the open..

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