Getting ahead of the game

Carcollection2 I was working on a collectible brand today and was able to use this photo as a summary slide. Which I took last June walking along the street in Teddington back to the car from the IDM.  It has become fashionable not to say essential for planners to keep a digital camera on their person at all times.  And this one certainly paid off.  You never know when your grab bag will come into play.

The agency I was working with seems to be on a new business roll. The cute thing is that their diagnostics software can identify which companies are sniffing around the website. Better still they know which pages they are looking at so they have some idea of what it is the clients are looking for. Which makes for a rather different telephone conversation: nice to speak to you – we’ve been waiting for you to call..

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